See: Gregory Crewdson

In Why Photography Matters as Art as Never Before, Michael Fried argues against a type of image that he designates as ‘theatrical’ in style, that is, obviously staged and artificial looking. Fried’s aesthetic preference is for ‘anti-theatrical’ images, and he argues that overt theatricality interferes with the viewer’s ability to identify and empathise with what is displayed in the scene. (Bate, 2015: 50) 

Although Gregory Crewdson is not referenced by Fried, it would seem obvious that his overtly constructed images are exactly the kind of picture that Fried would describe as ‘theatrical’. Fried does discuss the work of Jeff Wall at length, he views Wall’s strategy of creating images that he describes as ‘near documentary’ to be “fundamentally, an antitheatrical ideal”. (Fried, 2008: 66) On the surface this is an innocent enough comment – aesthetically Crewdson’s draws deliberate attention to the constructed nature of his images both in terms of style and staging, but also because of the way the people he shows in his constructed tableaux seem alienated from their surroundings. Wall on the other hand, more often than not, strives to present authentic and naturalistic scenes that initially seem banal, common place and everyday. The post production work that is employed by both Crewdson and Wall is comparably complex, yet, Crewdson aims to highlight this (the signature impression is that the images have an uncanny, hyperreal quality) while Wall strives to make his final composites appear as natural as possible. This is a significant distinction of intent with Crewdson deliberately foregrounding artifice  and Wall attempting to disguise the heavily constructed nature of his images. Instinctively, it is Wall’s approach that I prefer, even though I know that all photographs are illusion. With this thought in mind, I wonder if I have missed something about Crewdson’s work – although his images are clearly constructed they are also clearly real world settings that we can identify and recognise. As well as the many references that are present in his work, Crewdson could also be making a comment on the very nature of photographic representation and the false way this relates to reality. The relationship to reality that Wall’s work displays is now more than carefully a carefully considered application of the conventions of photographic realism. It could be argued that Crewdson, by drawing attention to the artifice inherent in his work, is challenging the viewer to question everything they see in the images.  


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